About Us

Car Care People trains, supports and implements the Revlink program to provide accountability with proven results. Car Care People's mission is to enable dealers, agents and administrators to implement technology with a sustainable process of developing revenue out of the service drive.

Revlink, supported by Car Care People, is the automotive industry’s solution to enabling dealers, agents and administrators to generate sustainable revenue out of the service drive. With roots in both traditional and online opportunity generation, we have helped dealers to keep consumers coming back to purchase a vehicle, service contract or maintenance plan during their ownership cycle.


On the ground, remote and integrated

Training on sales process, technology and accountability will be provided at the store with your Revenue Team. This in-dealership training upon launch ensures that the acceptance of the Revlink service drive program is successful out of the gates. Weekly virtual training on the features of Revlink, process and results accountability and "Locate a Deal" sessions will assist your Revenue team in continued success. Additionally, an in-dealership, 90 day post launch recap will ensure the Revlink program has utilization and acceptance with your Revenue Team.


Always on technology, integrated knowledgebase

A solid support structure is paramont in the success of the Revlink program for the dealer, agent and administrator. Everything we learn about driving revenue is documented and trained in our web based knowledgebase. The integrated help and knowledge system is accessible 24 hours, 7 days a week to dealers, agents and administrators. In addition, live support is just a click, call or email away. The success of the Revlink service drive program is backed by secure and reliable technology that ensures that you are provided a continuous stream of revenue opportunities from the service drive.


In real-time, understand doing vs knowing problems

People change. Process breaks. Technology is not utilized. Car Care People supports and trains a proven process by holding itself, its dealers and agent to a service level commitment that is backed by the Revlink performance guarantee. Backed by real-time reporting of sales and service data, we can help train and support you on identifying the doing versus knowing problems so you don't lose valuable revenue opportunities from the service drive.

Sales Results

Proven and guaranteed at $22 per repair visit

Car Care People has been identifying and tracking consumer conversations about protecting, maintaining and trading vehicles dating back to 2003. Our pre-launch clients produced the following results with Revlink in 2013:

Drove revenue at $32 per Service Visit
Generated $1.98 Million of gross profit from 494 vehicle and 581 product sales
Saved $323k on acquisition costs related to acquiring 404 vehicle trades
Saved $295k on advertising costs related to acquiring vehicle sales
Produced $190 of revenue per customer engagement